Created with three years of expert insight, vision and passion, and in collaboration with renowned industrial designer, Daniel Weil, the innovative range has 21 design registrations and five patents pending. Part of this innovation is the unique bottle with an off-center teat designed for better eye contact for bonding between parent and baby while minimizing air ingestion.
Paul Walker, Mothercare head of design, says, “Over the years bottle shape has evolved in the search for the perfect bottle but each has had its pros and cons. We’ve worked closely with industry experts and mums, and gathered all our innovative know-how to produce this new and unique Innosense range.”
In independent two-week user trials of 210 babies using the new Innosense bottle, 84 percent of parents found the off-center teat helped to reduce burping and winding, 90 percent of parents stated the bottle was “easy” or “very easy” to use and 84 percent of parents found the bottle was “as good” or “better than” their current bottle.
The new Innosense range is available exclusively at all Mothercare stores in Bonifacio High Street, Greenbelt 5, Robinsons Galleria, Robinsons Magnolia, Shangri-la Plaza Mall, SM Masinag, Trinoma, Abreeza Mall Davao, Centrio Mall Cagayan de Oro and Harbor Point Subic.
source: philstar.com
