Thursday’s announcement follows similar price cuts of the console in Asia, including its home market Japan, and adds pressure on rival Microsoft Corp, whose Xbox One system has lagged the PlayStation 4 in global sales.
Videogames, along with sensors, have helped lead a turnaround at Sony which is still struggling with weak smartphone and TV sales.
In July, Sony raised its full-year operating income forecast for its game and network services division to 60 billion yen ($501.3 million) from a previous 40 billion yen, due to solid PlayStation demand.
source: interaksyon.com
