Tuesday, February 26, 2013

Moms keep their perfume, makeup & more in Samsung refrigerators


Did you know that your refrigerator can store so much more than just food? At the launch of Samsung’s newest line of refrigerators recently, I learned that the refrigerator is also the best place to store perfume, because putting perfume in a fridge prevents it from spoiling. Here in the tropics, two of the main causes of perfume spoiling are heat and light. The shelf life of a fragrance is normally two years, but try leaving it out on a dresser in a sunny room and it will go over in less than a year. So, keeping it like wine in the fridge keeps it at a constant temperature and out of direct sunlight. At that rate, your perfume will last till the very last drop.

It’s also a good idea to store lipstick in the ref so it doesn’t “sweat” and melt in the heat of your room, or get that waxy crayon smell soon after you buy it.  And I thought my mom was strange for keeping her supply of anti-aging cream in the ref.

And if you are one of those photographers who still use film, the ref is also the best place to keep it. Keeping film refrigerated will extend its life. When you want to use it, the best thing to do is take it out an hour or so beforehand and let it warm up inside the canister. That will stop condensation from forming. But, for me, I know that my life would be pathetic without my overflowing supply of chocolates (from my ever-generous editor). So, if you peeked into the fridge in my home, you can be sure that it is never without a healthy dose of yummy chocolates.

Over a super-healthy lunch of steamed vegetables, vegetable curry and pasta prepared by chef Jessie Sincioco of Chef Jessie Rockwell, I got to witness just how cool the new line of Samsung refrigerators is.

The event was hosted by Tessa Prieto-Valdes and Daphne Oseña-Paez, who seem to have a few things in common — one of these being a love for Samsung refrigerators.

Of course, the other tie that binds these two personalities is their role as loving moms. At home, they see to it that they give only the best for their families with a little help from the world’s leading name in digital home appliances.


In the heart of their kitchens is no less than the all-new Samsung No-Frost Inverter Refrigerator, the innovative home companion that is invading the homes of quality-conscious families all over the world. And at the recent Samsung Home Appliances launch, modern moms Tessa and Daphne shared what makes Samsung refrigerators a must-have in their homes.

The new Samsung No-Frost Inverter Refrigerator brings to the fore powerful technology innovations that exceed the expectations of meticulous moms such as Tessa and Daphne.  Behind its modern sleek design are several category firsts, most notably the refrigerator’s superior digital inverter compressor that strengthens durability and improves energy efficiency. This intelligent compressor automatically adjusts across five speeds of RPM in response to various cooling demands. Whether due to frequent door openings, a hot plate of food, or outside temperature changes, the groundbreaking compressor can either rapidly or slowly provide cold air to reduce energy consumption. What’s more, it operates only when needed, thereby producing less noise so Tessa can throw parties or intimate dinners without hearing that strange humming sound in the background.

To further ensure the refrigerator’s durability, Samsung backs up its new No-Frost Inverter Refrigerator compressor with a 10-year warranty, another first in its category, much to the delight of Tessa and Daphne, who always look for durable appliances for their homes.

More innovations are packed within the Samsung No-Frost Inverter Refrigerator that will leave its owners in awe. Daphne, who is known for her penchant for fresh fruits and vegetables, particularly likes the refrigerator’s MoistFresh Zone, which controls air circulation to obtain optimal humidity, creating an ideal environment to keep fruits and vegetables fresh for a long time.

Tessa says that she can now say goodbye to melted ice cream whenever there is a power interruption, thanks to the refrigerator’s Coolpack that keeps the freezer cool for eight hours in case of a power shut-off.

With their busy lifestyle, convenience and organization are paramount considerations for both ladies. The Samsung No-Frost Inverter Refrigerator’s Power Cool button allows them to get the refrigerator to start cooling inside quickly, reducing waiting time when extra cooling is needed.

When it comes to organization, the smart appliance provides maximum storage flexibility and efficiency. Its Easy Slide shelf makes storing and removing food effortless. Door shelves are also made wider and larger to accommodate bottles of various sizes, and a detachable Multi Storage Basket can be used to hold medicines — or in Tessa’s case, her cosmetics, and other small objects that need refrigeration. And finishing off the ultra-modern design is the recessed Easy Handle that quickly and easily opens the refrigerator with just a click of a button.

Tessa and Daphne are just as meticulous at home as they are in front of the camera. Both are very pleased and convinced with the 10 reasons why every home should have a Samsung refrigerator, which includes the energy-saving digital inverter that comes with a 10-year warranty; easy-slide shelves for easy food access; multi-flow air system; adaptive defrost control; the Coolpack option that keeps the freezer cooler for an extended period despite power interruptions; the MoistFresh zone that helps keep fruits and veggies fresh; the built-in deodorizing filter that eliminates unwanted smells; the LED lighting fixture that brightens every corner of the refrigerator; tempered glass shelves that can handle heavy loads; and the Big Guard that provides wider and deeper storage space for tall bottles and extra-large containers.

With the new Samsung Top Mount Freezer, they do not only get the most out of technological advancements only Samsung can provide, but more importantly they get to give the best to their families in an efficient and practical way.

source: philstar.com