MANILA, Philippines - The second Early Learning Centre (ELC) store, UK’s leading toy retailer, opens in October at Greenbelt 5. ELC has been sharing its fun, educational and developmental toys with babies and toddlers for almost four decades. Established in 1974, ELC has been Britain’s favorite toy shop for over 38 years, providing toys that inspire and stimulate children to develop as they play.
Children of different age groups are sure to find the best toys suited for their developmental stage. Parents and babies discover the world together with toys from the baby and toddler category. Girls aged three to eight years can set their imagination free with the help of make-believe toys from the Let’s Pretend line. With the launch of ELC Active Fun last February, the Let’s Pretend kitchen sets had parents discovering their little master chefs. In this category also, kids can explore their future with our Let’s Pretend professional costumes, they could either dress up as a doctor, a fireman or a royal princess!
Boys of all ages can experience just how thrilling the world can be with exciting toys from the Action and Adventure category. For kids fond of dinosaurs, ELC has Dino Kingdom and German-made Schleich animal collectibles. For kids who love cars, it has the Big City Garage, the Spiral Race Ramp and 20 Superwheel cars to play, race and chase!
Bring out the rock star in your child with the Music and Learning Rockstar guitar. ELC also carries other musical toys such as the Carry Along keyboard, Sing Along Star Mic and Sing along CD player.
Early Learning Centre toy shops are magical places of delight and discovery for babies, young children and parents across the world. Its unique and innovative toys are designed and created by experts to help children develop as they play and have fun.
ELC values the importance of learning and play, which is crucial in the developing and growing years of a child. All ELC toys meet British and European standards for toy safety. The toys are specially made to nurture the holistic development and inspire.
Early Learning Centre toy shop is located at G/F Active Fun Building, Bonifacio High Street and the soon to open at Level 3 of Greenbelt 5, Makati City.
source: philstar.com
