For wearable health devices, 39 percent of respondents worldwide plan to buy one by 2020, but 65 percent of Chinese consumers surveyed already have an interest in buying one, according to a survey filed to Xinhua Saturday by Accenture, a consulting and technology services company.
As many as 67 percent of Chinese consumers are likely to buy wearable fitness monitors and 73 percent wants smart watches in the coming five years, more than doubled 32 percent and 27 percent in the United States.
When buying wearable and other smart devices, Chinese consumers place features and functions as the most important factors.
However, user experience is lacking at the current time, as a staggering 83 percent of those surveyed across the globe reported various problems when they use these new types of devices.
In China, the top three issues consumers face are “too complicated to use,” “set-up did not proceed properly” and “not visually or aesthetically appealing”. Only 1 percent of Chinese respondents said they did not experience any challenges at all, the survey said.
The survey was conducted online between October and November 2014, with 24,000 respondents in 24 countries, including China, Australia, Brazil, France, Turkey and the United States.
At present, wearable devices are marketed by a number of companies, including Apple Inc., China’s Xiaomi, and Samsung from South Korea.
source: interaksyon.com
