Wednesday, June 11, 2014

PH’s obsession with ‘Fault in our Stars’ extends to box office


After Time magazine recently reported that the Philippines is the country that is most obsessed with John Green’s bestselling novel, “The Fault in our Stars”, expectations ran high that the film adaptation will do just as well in the box office here.

Based on gross receipts of its four-day opening weekend, the romantic comedy-drama about two cancer-stricken teenagers did very well, earning P52 million to add to its current worldwide take of over $65 million according to Box Office Mojo. It was made for only $12 million.

Considering that the film is targeted specifically for young adult audiences and is showing in only 137 cinemas, which is a fraction of the 400 screens that showed “X-Men: Days of Future Past”, this makes the early returns of “Fault” all the more remarkable.

Because of its strong Filipino fan base which trounces the following of both the book and the film in the U.S., Singapore, Australia, New Zealand, India, and Spain, a good number of local fans have reportedly watched the film not just twice but as many as four times.

Word-of-mouth and positive critical acclaim also didn’t hurt. “Fault” currently has an 83 percent approval rating at review aggregator site, Rotten Tomatoes; CinemaScore gave it an A rating on an A+ to F scale while it scored a 69 out of 100 score on Metacritic indicating “generally favorable reviews”.

With sold out tickets on its first day in the Philippines, it was Ayala Malls Cinemas’ Trinoma that landed the top spot among theaters with a P2.3 million gross followed by SM North Edsa/The Block (P2.13M), Glorietta4 (P1.9M); SM Mall of Asia (P1.8M) and SM Megamall (P1.6M).

The film also recorded highs in the following cinemas that are within the film’s top 20 list – Ayala Cebu (P1.6M); Eastwood (P1.5M); Greenbelt (P 1.4M); Powerplant (P 1.35M); Shang Cineplex (P1.31M); SM Cebu (P1.29M); Greenhills TheatreMall (P1.28M); Gateway Cineplex/Ali Mall (P1.22M); Alabang Town Center (P1.1M); Robinson’s Magnolia (P.916M); Robinson’s Ermita (P.888M); SM Southmall (P.842M); Bonifacio High Street (P.788M); Newport (P.776M); Festival (P.726M) and Market!Market! (P.723M).

Starring Shailene Woodley and Ansel Elgort as the two teenagers who meet at a cancer support group and immediately form a powerful bond, “The Fault in our Stars” also boasts of a strong supporting cast that include Laura Dern, Nat Wolff, Sam Trammell and Willem Dafoe.

From 20th Century Fox and distributed by Warner Bros, the film is still showing in more than 100 screens nationwide.

source: interaksyon.com